For the last couple of years, Google has been experimenting with a way to make web browsing easier for users, according to Search Engine Land. This new experiment takes a user’s search string and finds the most relevant websites based on that search string. Google will then have a featured [...]
After Google’s May 2020 core algorithm update, many businesses and internet marketing professionals are scrambling to discover the reason for changes in Google search rankings, which remain volatile thus far after the update. Martin Splitt: Video Interview May 8, 2020 Interestingly in light of current events, Google's Martin Splitt [...]
Google local search results remain highly volatile since Google began rolling out its core algorithm update on May 4th. As a result, the top three local search results displayed in the 3-Pack on the first page of Google and Google Maps are changing daily. One of the keywords we [...]
Google Core Algorithm Update On May 4, 2020 Google confirmed that a core algorithm update began to roll out. As a result, we are seeing wild swings in search engine rankings. One report by Search Engine Land found that www.linkedin.com dropped out of search rankings for a period of [...]
During a pandemic is it important to continue marketing to communicate with your customers and build even stronger relationships. Use your website, social media profiles, and email marketing database to tell your customers what you are doing to service them and keep them safe. Plus, it important to keep [...]
The change in Facebook's API does not affect many of the companies using SMclicks since they do not use it to post to their personal Facebook profiles. Many use SMclicks, a division of Image Building Media to post to their Facebook business page, and then share posts to their personal [...]
Google’s research into a new paraphrase algorithm can generate articles based on paraphrasing information from web pages. Google, therefore, could potentially answer users’ questions on SERPs (search engine results pages) rather than referring them to a web page for the answer, which could severely affect lead generation as we [...]
BuzzSumo’s report of content trends for 2018 shows that SEO for websites is increasingly important, because of an ongoing decline in social engagement that started in 2015 and is set to continue. Furthermore, referral traffic from search engines like Google is steadily increasing, while referral traffic from social networks [...]
In the everchanging world of search marketing, it’s important to stay up to date on new developments. Events like SMX Munich, therefore, are very important in helping marketing professionals stay abreast of trends in SEO (Search Engine Optimization). In this article, then, we want to review the analysis from [...]
In early February, a number of Facebook users noticed the addition of a “downvote” button added to comments on Facebook public Page posts (such as a business page). Facebook has confirmed that the button has been added to a small subset of users to help them gather information about [...]