allanmcnabb

About Allan McNabb

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So far Allan McNabb has created 108 blog entries.

What is the Optimal Length of an Email Newsletter for Maximizing Engagement?

The length of your newsletter can dramatically affect its open and click-through rates. A well-constructed newsletter can strike the perfect balance between providing enough value to keep subscribers informed and engaged without overwhelming or underwhelming them. Best Length for Email Newsletters Neil Patel recently published his results [...]

By |2024-03-07T09:51:33-05:00March 7th, 2024|Email Optimization|

Top Non-SEO Lead Gen Strategies: Boost Lead Generation Today

You're right to think that SEO is crucial for long-term visibility, but non-SEO tactics provide an expedited route to lead generation. Fast-paced lead gen strategies are often fueled by methods that don't depend on search engine rankings yet still drive substantial traffic. Because of the expense and time required [...]

By |2024-02-06T11:02:59-05:00February 6th, 2024|Non-SEO|

Google’s Regulations for Sending Email: Authentication, Easy Unsubscribe, Spam Rate Threshold

To provide safer, spam-free inboxes, Google is implementing new regulations for bulk email senders (over 5,000 emails per day) beginning February 2024. The updated rules are geared toward three major areas: email authentication, an easy way to unsubscribe, and maintaining a spam rating below Google's threshold. Furthermore, Yahoo is [...]

By |2024-01-25T10:24:19-05:00January 11th, 2024|Compliance and Deliverability|

Google Releases Gemini: Bard Now Outperforms ChatGPT

Google released Gemini on December 6, 2023, an innovative and powerful artificial intelligence model. Gemini Pro is now powering Bard, so if you have not used this chatbot in the last few days, you should try it. Google Gemini is a large language model (LLM) that powers various applications, including [...]

By |2023-12-21T19:05:46-05:00December 15th, 2023|Marketing News|

Marimark Mortgage

We began working with Marimark Mortgage in February 2014. Today, the website generates high-quality leads per week, while ranking #1 on Google for hundreds of keywords, and on the 1st page of Google for over 400 keywords. We also create and manage Google ads for Marimark Mortgage [...]

By |2024-01-23T10:42:49-05:00November 24th, 2023|Mortgage|

Novus Spine & Pain Center

Novus Spine & Pain Center is the medical practice website for Dr. Ben Torres in Lakeland, Florida. Dr. Torres is board certified in Physical Medicine and Rehabilitation and Pain Medicine through the American Board of Physical Medicine and Rehabilitation and was at Moffitt Cancer Center before founding [...]

By |2024-01-23T10:41:10-05:00November 11th, 2023|Healthcare|

One of the Most Powerful SEO Tools is in Chrome: Google Lighthouse

Google Lighthouse is a free, open-source tool developed by Google to assess the overall quality of web pages. Capable of working on any publicly accessible website or web page, Google Lighthouse provides insightful evaluations in five key areas, namely performance, accessibility, best practices, SEO, and Progressive Web Applications (PWAs). [...]

By |2023-11-15T10:29:45-05:00November 9th, 2023|Google Lighthouse|
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