Content Creation

How Long Should Blog Articles Be Today?

By Allan McNabb / April 19, 2024

The optimal length of blog articles has changed over time, and it’s changing again due to the popularity of short-form videos. Blog articles that are 3,000 to 6,000 words are…

Why Longer Articles are Better for SEO

By Allan McNabb / August 2, 2020

We are often asked how long an article should be for SEO. So when we saw an awesome article by Ahrefs answer this question, we had to share it with…

Top 3 Components of Compelling Content That Drive Conversions

By Allan McNabb / April 28, 2018

To drive conversions, you must have an effective content creation strategy that includes the top three components of compelling content. Without these elements, your content is unlikely to attract and…