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Google My Business’ New Name is Google Business Profile

Google My Business, an effective tool for helping businesses connect with new and prospective customers, is changing its name to Google Business Profile. The change, which incorporates additional tools, will offer companies an easier way to manage their profiles. As a further evolution of Google's business profile management platform and [...]

By |2022-06-15T16:27:11-04:00December 22nd, 2021|Google My Business|

Keyword Research to Succeed at SEO

Keyword research is one of the most important factors for succeeding in SEO. It is essential for: Developing a clear direction for your content by targeting the correct keywords. Developing a clear direction for online advertising. Understanding your website visitors and attracting the right audience. Knowing the keywords your target [...]

By |2022-06-15T16:47:12-04:00December 8th, 2021|Keywords|

Improve Your Organic Click-Through Rate: Key Findings

Analysis by Backlinko revealed key findings to help better understand organic click-through rates. Five million Google search results were evaluated to narrow down ten main key points regarding organic click-through rates. Factors such as title tag length, sentiment, and meta descriptions were considered based on how they affect organic click-through [...]

By |2022-06-15T16:36:38-04:00November 30th, 2021|Click-Through Rate|

Tips for Using and Understanding URLs

Are URLs case sensitive? Does length matter when it comes to URLs? We have gathered some tips for understanding and using URLs, and we wanted to share them with you.Do Upper and Lowercase Letters in URLs Matter?URLs are the basis of all websites. By definition, URLs are case sensitive, and [...]

By |2021-11-20T16:10:11-05:00November 12th, 2021|Basics|

How to Add a YouTube Video to a WordPress Website

Allan McNabb, with Image Building Media, and Nadia Daggett, with Graystone Real Estate, join to discuss how to quickly and easily add YouTube videos to your WordPress website. In this video webinar, you will see two videos added to a WordPress website while learning other expert tips and tricks. [...]

By |2021-11-13T11:44:23-05:00November 5th, 2021|YouTube Video|

6 Must-Do SEO Tips for Beginners

Understanding SEO is important if you have an online presence. Allan McNabb with Image Building Media joins Nadia Daggett with Graystone Real Estate, and together, they discuss the basics of SEO and how to get more exposure on social media. This video includes 6 Must-Do Tips for Beginners: Website [...]

By |2021-10-25T19:03:56-04:00October 13th, 2021|Basics|

How to Use Social Media to Maximize Your Exposure

Social media is an essential tool to utilize as it helps promote and bring awareness to your business. Allan McNabb with Image Building Media joins Nadia Daggett with Graystone Real Estate, and together, they discuss how to increase your business exposure through social media. This video includes: How Graystone [...]

By |2021-11-13T11:47:35-05:00September 25th, 2021|Real Estate Marketing|

Getting Started with Page Experience

What is Page experience? Well, Page Experience is all about making sure that people using our websites, web pages, and web apps are getting the best experience we can give them. Patrick Kettner, a Developer Advocate at Google, dives into what elements make up page experience and what is [...]

By |2021-11-13T12:43:10-05:00September 25th, 2021|Page Experience|
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