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Understand How Google Search Works for Businesses

How does Google Search find your online business? In this video, Search for Beginners discuss this topic and gives information to help increase your businesses’ online presence. The visibility of your online business is vital for SEO. Watch now! Below are the links mentioned in the video: How Google [...]

By |2020-11-28T13:04:00-05:00November 25th, 2020|Basics|

Tips for Hiring a Website Designer

Creating an online presence can sometimes be an overwhelming process. With the many online platforms as well as all the information needed to create a website, investing in an experienced website designer could be a wise choice. But, how do you choose the right one? In this episode of [...]

By |2020-09-09T07:13:45-04:00August 19th, 2020|Basics|

Why You Need to Set Goals for Your Website

When creating an online presence, establishing clear objectives and goals will help you create a solid digital presence that results in a global online presence, while also driving foot traffic to your local business locations. In the video, you'll learn why setting goals for a website is important, along [...]

By |2020-09-09T07:22:55-04:00August 1st, 2020|Basics|

Why Your Business Needs a Website

A website provides an excellent opportunity to make a first impression with people browsing the web. Creating an online presence can generate business, increase sales, and create awareness to a larger audience. Websites give businesses the ability to market consistently 24 hours a day, 365 days a year. In [...]

By |2020-10-05T14:14:37-04:00August 1st, 2020|Basics|

SEO: The Basics

SEO (search engine optimization) comprises different strategies that are associated with increasing the online visibility of your website, so that it appears higher in search rankings and receives high quality traffic resulting in more conversions. For a more detailed examination of SEO, see: What is SEO? Website Architecture Website [...]

By |2020-10-05T14:28:44-04:00August 24th, 2019|Basics|

Search Engine Friendly Design and Development

Search engines are limited in their ability to understand internet content; therefore, they use specific criteria to understand the organization of, and meaning of, content. Search engine friendly design and development supplies search engines with the information they need to understand web pages and media in a way that [...]

By |2020-05-12T13:36:38-04:00December 24th, 2018|Basics|

Why SEO is Necessary?

SEO (search engine optimization) includes the techniques and strategies used to generate more visitors from search engine results to your business and your marketing website, which helps with brand awareness, education, lead generation, customer retention, and sales. SEO, therefore, is necessary for any business that wants to grow and [...]

By |2020-12-02T12:23:06-05:00December 10th, 2018|Basics|

How People Interact with Search Engines

Understanding how people interact with search engines is important to understanding how to perform SEO (search engine optimization). Search engines are continually updating their algorithms to meet the needs of people performing internet queries. Therefore, understanding how people interact with search engines can help you with SEO by creating [...]

By |2020-12-02T11:51:22-05:00October 22nd, 2018|Basics|

How Search Engines Operate

You need a general working knowledge of how search engines operate before you can optimize pages for search engines (SEO). So in this article, we review a portion of Moz’s Beginners Guide to SEO, with updated information to familiarize you with the basics of SEO. Purpose of a Search [...]

By |2020-05-11T16:00:57-04:00September 26th, 2018|Basics|