The length of your newsletter can dramatically affect its open and click-through rates. A well-constructed newsletter can strike the perfect balance between providing enough value to keep subscribers informed and engaged without overwhelming or underwhelming them. Best Length for Email Newsletters Neil Patel recently published his results [...]
To provide safer, spam-free inboxes, Google is implementing new regulations for bulk email senders (over 5,000 emails per day) beginning February 2024. The updated rules are geared toward three major areas: email authentication, an easy way to unsubscribe, and maintaining a spam rating below Google's threshold. Furthermore, Yahoo is [...]
ActiveCampaign is an automation tool that provides many beneficial features for Real Estate Agencies. In this video webinar, Allan McNabb with Image Building Media and Nadia Daggett with Graystone Real Estate show agents how to use Deals and send emails with ActiveCampaign. Learn how a Real Estate Agency can [...]
In this training webinar, you will learn how to get started with ActiveCampaign and how this Automation tool can help your business! Learn how to get started with ActiveCampaign with the training webinar where Allan McNabb with Image Building Media, joined by Jorge Vazquez and Nadia Daggett with Graystone [...]
Email marketing performance continues to increase in recent years, and we expect the trend to continue. Especially with the advent of personalization, email marketing is very useful in building lasting customer relationships, while yielding one of the highest ROIs among all internet marketing methods. In this article, then, we [...]
Because email has been around for decades, email marketing is often thought to be an old-fashioned or out-of-date method of marketing. However, research contradicts this theory. According to Statista, more than 269 billion emails were sent and received per day in 2017, and this number is expected to increase [...]